TTPA Compliant

Political advertising that’s compliant by default

The EU’s TTPA regulation is here. As Google, Meta, and Microsoft exit political ads, Adnuntius delivers the infrastructure to keep campaigns running, with full compliance built in.

Campaign Active
TTPA Verified
Active Campaign
Parliament Elections 2025
Transparency labels Auto-generated
Election linkage Linked
Targeting disclosure Auto-generated
7-year archive Active

Google, Meta, Microsoft have exited

Major platforms have stopped serving political ads in the EU under the new TTPA regulation.

TTPA regulation is now in effect

Strict transparency, reporting, and data requirements for all political advertising in the EU.

Adnuntius delivers the solution

Full compliance built into every campaign, from ad serving to transparency notices and archiving.

Focus on your campaign. We handle the compliance.

TTPA introduced complex transparency, reporting, and data requirements. Instead of managing compliance across fragmented tools, Adnuntius gives you one place where everything is handled, for all your campaigns, all your channels, automatically.

Automatic Transparency

Every ad displays required disclosures, sponsor identity, funding source, election linkage, without you lifting a finger. Update once, apply everywhere across all channels and publishers.

Unified Reporting

All campaigns, digital display, video, native, even print, in one dashboard. One source of truth for regulators, auditors, and your team. Complete budget and spend transparency.

7-Year Archive

We store all required data for the mandated retention period and handle EU repository submissions. Your compliance record is always audit-ready, with zero effort from your side.

Pan-EU Reach

Access publisher inventory across all EU markets through a single platform. Run campaigns in multiple countries with consistent compliance and reporting across every jurisdiction.

Everything updated. Everywhere. Instantly.

Change your campaign details once in Adnuntius. Transparency disclosures update across all active ads, all channels, all publishers, immediately. No manual updates, no version mismatches, no compliance gaps.

Sponsor & funding details

Automatically displayed on every impression across all channels.

Election & referendum linkage

Clear association with the relevant political event, always up to date.

Targeting methodology disclosure

Full transparency on how audiences were selected, generated automatically.

Budget & spend reporting

Complete financial transparency for regulators and auditors.

Compliance coverage All passed
TTPA compliance Full
Transparency labels Automatic
Archive period 7 years
EU repository Auto-submit
Personal data required None
Prebid integration Ready

From sign-up to live campaign in days

Whether you’re preparing for elections or looking to maintain political ad revenue, we’ll have you running quickly.

1

Register & Verify

Complete advertiser verification to confirm EU eligibility. We handle the compliance checks and make sure everything is in order before you go live.

2

Set Up Campaign

Enter your campaign details once, sponsor info, election linkage, budget. We generate all required disclosures and transparency labels automatically.

3

Go Live

Your ads run across publisher inventory with full transparency. Updates sync automatically everywhere. Archive and reporting handled from day one.

Reach voters wherever they are

Consistent compliance across all formats, from digital display to print, all managed from one platform.

Display

Banner ads with automatic transparency overlay and TTPA-compliant labeling.

Video

VAST pre-roll, mid-roll, and outstream with full compliance built in.

Native

In-feed placements that match publisher style while maintaining transparency.

Print

QR codes linking to transparency pages for offline campaigns.

CTV

Connected TV ads with transparency overlays for streaming audiences.

OOH

Out-of-home and digital signage with compliant campaign tracking.

Radio

Audio advertising with linked transparency disclosures and reporting.

Others

Flexible infrastructure to support any format, current or future.

Keep political ad revenue. Keep your ad server.

Our Prebid integration delivers political ads directly, bypassing Google’s restrictions without changing your existing setup. No migration required.

Works alongside GAM

No migration required. Political ads route through Prebid while everything else flows normally through your existing stack.

All major formats

Banner, VAST video, and native ads with automatic TTPA-compliant labeling on every impression.

Full editorial control

You decide which political advertisers can access your inventory. Complete control over what runs on your properties.

Zero personal data

Contextual targeting only, no consent friction, no TCF complexity. Clean, privacy-compliant political advertising.

Technical integration flow
Your Site
Prebid
Adnuntius
Political ads bypass GAM via direct Prebid render
GAM
destroySlots() → renderAd()
Ad Delivered ✓
Deal ID: adn-political · No changes to your existing ad stack required
View full technical documentation

Leading the political ads transition

As the EU’s advertising landscape shifts, we’re building the infrastructure and partnerships to keep democratic advertising alive.

Adnuntius × Livewrapped
Partnership

Adnuntius and Livewrapped Team Up for Political Ads

As the EU’s Political Advertising regulation takes effect, Nordic ad tech companies Adnuntius and Livewrapped have formed a partnership designed to help publishers keep serving political ads, as major platforms pull out.

Read more
Navigating TTPA
Regulation

Navigating the New Era of Political Ads in the EU

As the EU’s TTPA regulation takes effect, major platforms like Google, Meta, and Microsoft have exited the political ad space. Here’s how publishers and political parties can adapt and thrive.

Read more

Ready to run compliant campaigns?

Whether you’re a political party preparing for elections or a publisher looking to maintain political ad revenue, we’ll have you running in days, not weeks.

Full TTPA compliance from day one
Up and running in days, not months
Works alongside your existing ad stack
Experienced team, hands-on support