Strong partnership with Publisher Platform

We are thrilled that our partnership with Publisher Platform in Denmark is not out in the open!
Below is the full pressrelease that was sent out.

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Press release sent from Publisher Platform on the 13th of March 2024
Strong Partnership between Publisher Platform and Adnuntius Revolutionizes Advertising Market in Denmark!

Dear network,

We are thrilled to announce a groundbreaking partnership between Publisher Platform and the Norwegian-owned Adnuntius, which will revolutionize the way ads are bought and sold in Denmark.

Starting from March 15, 2024, Publisher Platform will be powered by the innovative technology of Adnuntius, resulting in a significant simplification of our technical infrastructure. This opens doors for new media and makes it even easier for the market to trade.

Since its establishment at the end of 2020, Publisher Platform, with strong partners such as TV 2, JP/Politikens Hus, and Berlingske Media, has quickly attracted more media houses. With Adnuntius on board, our platform will now be able to offer even more enhanced and straightforward solutions.

Kenneth Brenøe, chairman of Publisher Platform and Head of AdTech and Partner Management at TV 2, says: "Adnuntius is the perfect partner for Publisher Platform. We share the same goal - to create the easiest way to buy ad space from credible media in Denmark, thus ensuring the brand context for advertisers. Their transparent model and absence of hidden fees made it an easy choice for us to partner with Adnuntius."

With Adnuntius on board, we expect a flying start in the Danish market. We look forward to including even more media houses and aspire to become one of the leading players in the automated ad trading market. Our offering stands out for its transparency, where both buyers and sellers can see what goes towards technology fees and the media's share.

We would like to thank our partners and look forward to creating a more efficient and transparent advertising market platform in Denmark.

For further information, please contact:

Kenneth Brenøe, Chairman of Publisher Platform (Head of Adtech & Partner Management TV 2) – phone 40 35 62 30 Michael Chabert, Managing Director in Denmark, Adnuntius – phone 26 18 32 26

About Adnuntius: Adnuntius is headquartered in Oslo and operates throughout the Nordic region as well as in Europe, Asia, and Australia. They are leaders in technology-driven ad trading and focus on ensuring credibility and transparency in the ad market.